Sofubi

Sofubi ( ソフビ, Sofubi) is an abbreviation of Soft Vinyl (ソフトビニール Sofuto Bineeru).It is a term used for toys made from soft type of vinyl. There are many toy companies that have been producing sofubi figures of tokusatsu characters, eg. Marusan Shōten, Bullmark, Marmit and Bandai.